Does website design affect customer trust? Your website design can have a significant impact on how trustworthy your business feels to a potential client. And I don’t mean that your website needs to be the most beautiful website on the internet. A trustworthy website needs to do something much more important: it needs to make […]

One of the biggest questions I hear from wedding professionals and creative business owners is whether they should hire a freelancer or a marketing agency to help grow their business. So, what’s the difference between agencies and freelancers? The answer isn’t always as simple as saying one option is better than the other. Both agencies […]

One of the most common questions I hear from wedding professionals and creative business owners is: “Do I need a new website?” The honest answer is that most people aren’t actually asking the right question. It’s rarely about whether you need a new website. It’s about whether your current website is still doing its job. […]

I was honoured when Alicia from Alicia Marie Photography asked me to design her new photography website. She’s a Kingston-based family, wedding, maternity, and newborn photographer. After a few years in business, she was ready to graduate from her DIY site to one that felt more elevated and represented where she was in her business […]